NetAudioAds Voice2Page and the Pay Per Play Sham

Thanksgiving Fun Stuff

noreply@blogger.com (Paul Rushing) — Sun, 29 Nov 2009 05:40:00 +0000

Thanksgiving is a wonderful time of year. I spoke with a friend of mine who sells cars for a Cincinnati Ford dealer and he was able to take some time off because they have been seeing great traffic and sales from our Automotive SEO service. That is what the Holidays are about. Spending time with family and enjoying time off from work.

Different than trying to promote other people multi level products like this netaudioads program that failed. Just be careful with what you get involved with. You are way better off to work your own business or build your own asset. Don't keep looking for the next get rich thing based on some goofy recruitment program.

Maximizing Income from Traffic

noreply@blogger.com (Paul Rushing) — Sun, 18 Oct 2009 20:59:00 +0000

Affiliate program participation requires traffic for you to be successful in your efforts. Now that I have completely extricated myself from the membership style affiliate program and concentrating building my Automotive SEO firm however this does not stop us from participating in CPA style affiliate programs. One thing that we do as part of portfolio to help market dealers is we create supporting seo assets to help boost client sites. Each one of these properties have to pay their own weight versus relying on client income to pay for these assets.

Lately we have been creating a group of automotive listing sites targeting specific areas and products such as Texas direct auto and Greenville Chevy dealers. These properties allow us to drive link equity to our clients while monetizing the traffic that hits these sites. Once these sites start building traffic then it is time to concentrate on others, a rinse wash repeat strategy. Then you wind up with a portfolio of properties that produce revenue on an ongoing basis.

Eventually we will be offering a course for people to get that will give them step by step process for setting up these income generating properties to use for their own income sources and revenue generating money sites.

Technorati Tags: ebay affiliate program, automotive seo, online marketing

Why this Failed

noreply@blogger.com (Paul Rushing) — Sat, 15 Aug 2009 23:41:00 +0000

I deal with people all over the country helping them with their online marketing initiatives. In a recent conversation with a Cincinnati Ford dealer I asked them their thoughts on Auto Played Audio.

He Stated "I really hope all of my competition starts using auto played audio and videos. It will increase the bounce rate on their sites and will offend surfers if it is being used to drive traffic in the form of advertising."

This is the exact reason this program did not perform well. Interruption marketing is really a dead marketing paradigm. Car dealers are better off to divert a small portion of their adverting budget to automotive seo versus looking for more ways to interrupt peoples lives.

That is excited when dealerships contact us to build out dealer microsites for them our most recent conquest is for a Greenville Chevy dealer. We built them a site to help drive traffic to them and their Chevy Silverado inventory it is performing nicely and converting leads like crazy. The customers that land there were already looking for what the dealer sells and did not get flagged to visit by a very obtrusive audio ad.

Technorati Tags: microsites, automotive seo, auto played advertising

It's Not Just MLM Wannabees Scamming People

noreply@blogger.com (Paul Rushing) — Thu, 19 Mar 2009 11:33:00 +0000

It is pretty obvious that I like to call out scammers. I have yet to be proven wrong when I have. People have gotten pissy about it and have lashed out in the past only to see things vanish into the night. There is a new scammer in my cross hairs, Pasch Consulting Group.

It is led by Brian Pasch (<not my site) and he was pretty torqued when I called him for spamming Google maps in the name of automotive seo. Come to find out he actually bragged about it in a seminar he did and advised people to do it.

This is highly unethical but what do you expect from a career scam artist? Kinda reminds us of Mr Host.

Technorati Tags: brian pasch, pasch consulting group, automotive seo

Using Squidoo for Multiple Streams of Income

noreply@blogger.com (Paul Rushing) — Sun, 22 Feb 2009 00:38:00 +0000

I love to use squidoo for affiliate product promotion and but now I also help dealerships with full service online promotion. I have personally used the platform for personal promotion of service and now I am using it for landing pages for clients as well.

I made this lens for a Cincinnati Ford dealer and it provides very relevant content and links to things such as their F-150 inventory. The nice thing about using squidoo for business promotion is that is leverages the content of many to help your contnet get found. It is just a great way for advertising.

This is very different than using things like auto played audio, which no one wants to hear. You can build pages to promote your offers very effectively.

Technorati Tags: cincinnati ford dealer, f-150 inventory

Vanished Gone Outta Here

noreply@blogger.com (Paul Rushing) — Sun, 15 Feb 2009 23:47:00 +0000

Well it looks like Voice2Page has finally closed shop permanently. I am glad I played an instrumental part in helping the first batch of affiliate get the money back they paid into their old program. I feel really sorry for all the people wh thought that they were poised to make money from the relauch.

Whe I first started blogging about the impending fiasco a little over a year ago many people really took it as a way to lash out against me. I am sure I will be blamed in part for this in closed back rooms and seedy hotels in Las Vegas. I can live with that.

What is cool though is all of the business I have geenrated from showing others how I can rank well in the search engines for various terms. I am not regarded as an Automotive SEO expert by many. One thing that can really provide a testament to my own abilities is that I was able to get a fresh site to rank on page one for Ford F150 Price Quotes in a matter of days.

On to my next project...

Technorati Tags: ford f150 price quotes

Teh BPA Audit - Was it a Hoax?

noreply@blogger.com (Paul Rushing) — Thu, 29 Jan 2009 20:39:00 +0000

I had received information that the audit from BPA Worldwide for NetAudioAds, PayPerPlay and Voice2Page was coming under scrutiny and today when I searched the BPA site for voice2page's status it looks like the report was pulled down.

What does this mean?

It is my assumption based on other information and this fact that possibly BPA decided to pull the audit report because the stats they were provided are comming under question and their reliability could not be trusted. Lets face it. When you have people that have never performed ethically at any interaction it is suprising that BPA did not dig deeper the first time around.

Oh well it looks like the Internet community has been another bad affiliate program and to think all the people who said I was full of it when I started blogging about this program destined for failure.

Technorati Tags: voice2page, netaudioads, payperplay

Larry Host the Ghost has Surfaced - Out Scamming Again?

noreply@blogger.com (Paul Rushing) — Sat, 17 Jan 2009 16:11:00 +0000

Had a pretty interesting call this morning from Larry's newest victim in over promising and under delivering and taking money for work undone. This seems to be a common trait of his that keeps resurfacing.

While I cannot confirm the story I was told he was living in a weekly rental hotel room in Las Vegas and his most recent victim has paid him thousands of dollars and he has yet to deliver anything. If anyone is wanting to find out how to contact this company leave me a comment with your email address and once verified I will give you their contact info. From the shenanigans described that he is doing according to this source it is borderline extortion, hopefully they will take my advice and file reports to that extent.

A word of caution to anyone wishing to hire him to do anything be very careful. He has consistently lied to people in when he was part of Voice2Page, NetAudioAds and PayPerPlay. Right now it is listed that he has Absconded from probation in Michigan and is wanted.

I have better things to do with my time like helping a New Jersey Hyundai dealer cut down on their dealer.com search engine marketing cost, that really wondering what the hell Larry Host is doing. It is just sad if he is working a new scam.

Technorati Tags: larry host, voic2page, netaudioads

Does it Have What it Takes?

noreply@blogger.com (Paul Rushing) — Fri, 26 Dec 2008 12:52:00 +0000

I am working on a landing page for a friend of mine the help them sell 2009 Ford Escape Hybrid SUVs and I really do not like the layout well but feel like it will work well for its desired purpose and not force them to rely on search engine marketing to get leads for the vehicle.

I can assure you a little bit of search engine optimization goes a long way in finding buyers of products versus dismal referral traffic that things like pay per play could deliver with their key to page platform. Having auto played audio instructing a surfer to perform an action is like a pop up. To internet marketers it really is not a distraction but to the general public it is a bane versus aggressive SEO.

SEO help people looking for your product find it versus the spaghetti marketing intrusive advertising offers.

2009 Frod Escape Hybrid, search engine marketing, SEO

Shams Exist at all Levels Not Just Affiliate Marketing

noreply@blogger.com (Paul Rushing) — Mon, 15 Dec 2008 23:27:00 +0000

Payperplay is probably dead as far as viability for the publishers and not there are even former members of the program that were highly supportive of it reaching out and letting the world know of all the problems they have experienced. I really hate that this failed for some of my online friends.

On another note other shams exist in online marketing and big time players really sock it to car dealers. I am not going to get into the details here but some use alleged education as a way to push their product thus causing car dealers to ignore other effective means of promoting their website.

One of the most ridicules things I have heard in recent times is one vendor tells dealers to not worry about SEO on their site and dealer search engine marketing provides more value. That reeks of perversion and used as a way to encourage them to spend money on pay per click platforms for dismal traffic results versus getting higher traffic numbers from natural traffic.

More on winning on localized traffic for affiliate marketing

noreply@blogger.com (Paul Rushing) — Thu, 04 Dec 2008 03:53:00 +0000

I set up a wordpress blog that is getting national traffic for certian search terms. In two day in existence it has made enough to buy a dinner out. Not bad for something that I only have to work on every now and then. It will probably take about for hours a month to maintain now. It will probably build very targeted traffic for terms like Bennett Chevrolet and 2009 Shelby Mustang pretty fast.

The downside to this is it may not last and require more work than I plan, but that is ok by me. I do not have to worry about recruiting downlines or getting blamed in back rooms for destrying a membersite. The thing with Netaudioads is it was destined for failure from the start and most of the content I published about it was probably over looked by many but ther was plenty of content about how bad an idea it was even if they had someone decent at the helm.

When you put people in charge of something that has had as many life and financial problems as the people they had running this thing coupled with the other obvouis concerns you wind up with what you got.

net audio ads, bennett chevrolet, 2009 Mustang Shelby

Why don't people just drop it?

noreply@blogger.com (Paul Rushing) — Thu, 27 Nov 2008 09:53:00 +0000

I did a post a while back about an interaction I had with imagic lab when I was an internet sales manager for Carl Gregory Hyundai. Basically my interaction with an over aggressive salesperson lied to me and the owner was aloof when I questioned him about it.

At the time I asked that a set up fee be waived in exchange for some free promotion at my blog and they shot down the request without even visiting the site. At the time my profile in the industry was not on the radar and the blog was new and did not get much traffic. No it is one of the top blogs in the niche.

I did not make any character judgments just blogged about my interactions with their unprofessional staff and my interaction. Now it looks like he thinks I personally attacked him. The problem is for him his past is as shady as certain "Host" we know and commentators at my blog have pointed out his past before he started imagic lab. I hope I am not the moron he is referring too.

Traffic stats show he of had an attorney to review the content. Now when they try to access the site they get a custom error message. What ws even more funny is when they kept refreshing in an attempt to get past it. I guess they really do not understand technology that well.

imagic lab, imagic labs

Perfect use of junk like this

noreply@blogger.com (Paul Rushing) — Sat, 15 Nov 2008 18:46:00 +0000

I revived this blog only for one reason and that is to provide value to others who looking for ways to expand their business. The problem with most internet marketing promotions that require you to recruit other people that the real money makers are at the top and everyone else if just fodder in the machine.

Just the other day I was speaking with a friend that works for a Newark car lot and he was expressing how he needs to find other ways to supplement his income or improve his business. One of the best recommendations that I could give him was to start a car dealer blog. While this may not be the the end all be all it will allow him to get traffic that he could not get to a typical car dealer website.

Another friend who works for a Loveland used car dealer told me that his traffic has been way up over the last few weeks because of SEO efforts they have been doing to their site. At the end of the day a strong seo campaign coupled with other online properties it will allow dealers the opportunity to reach out and strike other markets.

What does this have to do with NetAudioAds? Not a thing it just allows me to use this site for things that can help others not hurt them. It did its job getting the truth out about their problems before people got burned good thing a few people listened, others are just hanging on chasing a Internet dream.

online marketing

Harnessing the Power of Squidoo for Affiliate Marketing

noreply@blogger.com (Paul Rushing) — Sun, 02 Nov 2008 17:48:00 +0000

For those that have not been living under a rock you have probably heard of Squidoo. One of the great ways that you can leverage it is to have different profiles for different things. I have someone I am mentoring on using Squidoo for affiliate marketing and she has taken the bull buy by the horns.

She only has around 20 live "lenses" but they are generating a nice income for her. This special profile she is using only targets geographical automotive affiliate products. Her content is mostly car buying tips and then pushes lead affiliates. She made over $500 in October just from affiliate conversions this does not include the money she will make from squidoo directly.

One thing that is a given. As long as squidoo does not change their terms of service it is an awesome income generation tool. You can be rest assured Seth Godin will stand behind what he does and probably aready has it in place in the even of his untimely demise squidoo will be around long after he is gone.

Something to think about before you just jump into any affiliate program or putting your good name out there to promote something. If you do not have an account at squidoo get one here.

Ok it is time for me to get back in the trenches.

car buing tips, squidoo.com, netaudioads, affilaite marketing

No Need to Waste this Space -

noreply@blogger.com (Paul Rushing) — Thu, 23 Oct 2008 07:17:00 +0000

I really hope for all that have been involved with Pay Per Play that a lesson has been learned. That things that sound to good to be true actually are. I really feel sorry for MK and even more so due to his health. I do not want to ~~loose~~ lose the real value of this property so I will be using it more so for helping people find other useful things on the web.

Internet marketing is a great way to earn income. What is funny to see is industries missing it wide in their online marketing initiatives. On thing that can be done when you find a soft niche like Tulsa Chevrolet Dealers you need to capitalize on them.

So I have a protege that I am working with to help them dominate the Tulsa automotive market area!!

DOA as Promised

noreply@blogger.com (Paul Rushing) — Sun, 12 Oct 2008 04:55:00 +0000

I had shut this blog down a while back because it really served no purpose anymore and really it probably does not any longer. What has been interesting to see is that some of the staunch supporters who actually went after me for pointing out the holes and problems that voice2page and netaudioads has had in the past are now really out to make sure they never have a chance.

I really wanted to see this company succeed, due to the fact I am friends with people that have stakes in the company. I wanted the mass number of people to make sure that they followed through with the things they were promised due to the fact they have a past of not doing the right thing running affiliate programs in the past.

Now it is just an after thought to add this site back to the mix. However google still looks at it as very relevant content because it was ranking number two for the search term netaudio ads even with blog closed to readers. Now I will revisit here once a week or so and post interesting things that are found on the net as it relates to affiliate marketing.

Like now I have an apprentice that is attempting bum marketing with some user generated content sites to generate affiliate income via lead generation. Her first keyword group she is going after is Tulsa Chevrolet Dealerships. It will be fun to see how fast we can get a squidoo lens to rank for it. Now it is on page five. I think in a few days it will be on page one. We shall see..

tulsa chevrolet dealer, netaudioads, doa affiliate programs

The BPA Audit for NetAudioAds - PayPerPlay - What a joke!!

noreply@blogger.com (Paul Rushing) — Fri, 11 Jul 2008 02:38:00 +0000

I have reviewed the preliminary audit from BPA and I have to say I cannot believe that it took BPA over 4 months to compile data that could be found in a simple stat program. With voice2page the ones providing the "data" measured and not using any tracking provided by BPA to NetAudioAds it really says nothing. The data was provided PayPerPlay and presented in a format that the untrained human eye can read. Awstats inside of cpanel does the same thing.

Folk you have just waited for a bunch of nothing based on the content I saw. The report lack integrity. BPA has no certification that the data provided to them is accurate other than maybe a signature from a convicted felon. They should of provided NAA with a tracking code to imped in the JS if they wanted to provide factual data.

This reminds me of stuff I hear from idiotic automotive gurus. Lots of noise that is about nothing just like the launch that has yet to happen with NetAudioAds.

Four Months After Launch - Still Waiting

noreply@blogger.com (Paul Rushing) — Sun, 15 Jun 2008 05:56:00 +0000

Netaudiads seems to have lost all of it's steam to the point even the zealots are tired. They are starting to see that the hype machine that was built has been abandoned by the founder of Pay Per Play.

As they were in the process of building their initial pool of MLM bottom feeders Charles Heflin took to blogoshpere defending the adveertising medium dubbed, NetAudioAds, when main stream bloggers spoke out about how bad of an idea the product and compensation plan really is.

Below is a capture or a comment that he left at SEObook.com.

He made a few statements in this comment that are pure comedic at this point.

"We have procured over 66,000 advertisers"

In conversations in the past with Charles he said these are the numbers that are being fed to him by voice2page and now it is evident that this is a 100% false statement. Now they keep playing the shell game with their publishers about an audit report before advertisers are willing to come on board. In spite or their original claims touting advertisers and Charles attack in blog comments.

"Who cares who ranks #1 for NetAudioAds"

With the repeated contacts I have had with the likes of Sam Deeb and other small investors in the company it is an issue for them. I have had repeated contacts and veiled threats from these individuals about taking down this site.

I don't know what your opinion is of a company that uses deception to build their marketing list, but I know mine. I just wonder how the handful of publishers that are hanging on for the "ramp up" can still believe anything coming from "NAA Central" as it does look like the original front man has jumped ship like he said he would if they did not deliver on their promises.

Nothing ever delivered as promised

noreply@blogger.com (Paul Rushing) — Fri, 23 May 2008 03:05:00 +0000

Every promise that netaudioads has ever made to its publishers or advertisers has never been delivered and still the zealots continue to think this is the next greatest thing since sliced bread. To bad they infected this product with MLM wannabe empire builders.

All they have seen in return is broken promises and zero honesty. Hurrah to you Larry Host, great job!!

Can they meet this deadline?

noreply@blogger.com (Paul Rushing) — Sun, 18 May 2008 03:44:00 +0000

This is very exciting news. The stats came back up around 3:30 EDT Friday, so we could see the new system up and working as soon as Sunday afternoon. Hopefully this will include all three levels. It will be fun to discover how much money we have earned after three weeks of not really being able to chart our business.

It is doubtful but this will be like number 200 missed, Just funny to see the MLM bullshit going on in their forum. Some will some wont so what? so what is leaving in droves, can they save any credibility? Doubtful!!

Broken Promises + Piss Poor Management = Never Off the Ground

noreply@blogger.com (Paul Rushing) — Thu, 24 Apr 2008 16:35:00 +0000

The NetAudioAds - PayPerPlay network was announced with an enormous amount of flurry to build a "publisher pool" to deliver adverting in an auto played audio format it is apparent that they have yet to meet a single deadline that they have imposed on themselves.

Their forum traffic is almost nil as it does appear that the publishers have jumped ship. Even the vocal ones that were holding hands singing Kumbaya and encouraging others to keep the faith have abandoned them.

The Founder of PayPerPlay, Charles Heflin, has abandoned the party if his lack of involvement is any indication. Larry Host, the telecom pariah, uses his intimidation tactics to keep people in line to the point even the ones supporting this effort don't reach out to him anymore.

I think we can now officially mark down the PayPerPlay network and NetAudioAds as DOA. Hopefully the talented people that that started voice2page can regain control of this shell and turn the technology into a viable product.

This reminds me of the auto surf debacles, fortunately people did not lose any money, unless they paid to promote it, just time and expectations.

Are these Political Ads Legal?

noreply@blogger.com (Paul Rushing) — Wed, 02 Apr 2008 00:05:00 +0000

At the PayPerPlay forum, Larry Host of NetAudioAds commented on the political ads running on the PayPerPlay Network. The real question is do these ads fall into the guidelines given by the Federal Election Commission?

Larry Host States:

One of the demo ads is for Heather Wilson in New Mexico. We decided to make the demo ads as realistic as possible so that advertisers could envision how theirs would sound.

We will probably not have paid political ads until closer to the conventions and elections.

We have several campaigns on board already and more are coming in.

The real question for politicians using this form of advertising can can meet the requirements of the Federal Election Commission Required Disclaimers inside of the 5 Second Ad.

Taken from the FEC Website:

What disclaimers must appear in political ads and mailings?

Political committees must include a clear and conspicuous disclaimer on all "public communications" (e.g., TV and radio ads, newspaper, magazine or outdoor advertising, and mass mailings or telephone banks to the general public). Public communications financed by individuals or other organizations must include a disclaimer if the communication expressly advocates a candidate's election or defeat or solicits funds. The disclaimers must indicate who paid for the communication and whether or not it was authorized by a candidate. Unauthorized ads must also include contact information for the sponsoring organization. For additional information, see our brochure, Special Notices on Political Ads and Solicitations.

While it is not my position to advise politicians to run their campaign but it just appears that Political Ads via the PayPerPlay Network may not be able to deliver an effective political advertisement and meet the disclosure requirements inside of a 5 second "adlet".

While NetAudioAds may not have to adhere to the equal time rules because they are not a licensed broadcast medium they may very well be required to report their contributions to the candidates and limits mandated by Federal Law. Maybe the Federal Election Commission can provide an audit that the publishers have been desperately waiting on...

netaudioads

How Targeted is This?

noreply@blogger.com (Paul Rushing) — Sun, 30 Mar 2008 16:02:00 +0000

PayPerPlay and NetAudioAds is running "fake ads" in order to fill their network at this moment, but it does look like they are not taking the time to use it as a full test of their alleged capabilities.

In the past NetAudioAds has claimed sites are spidered for keyword relevance and they have the ability to geo targeted delivery of ads and I have yet to see a good example of this working.

I was recently sent a link to a site about dog training which was a typical spam site. All of the content was derived either from PLR articles or taken from article directories. There was no original content on the site. http://trainingdoggie.com/index.html

What was amazing is that I heard ads for a law firm in Oklahoma which was about as untargeted ad that I could of heard on a dog training site. I confirmed with the firm that they do not specialize in animal rights or dog training legal issues across the country.

The ad was not targeted to the content nor was it anywhere close to being geo targeted, I am in coastal Georgia. I would think that if you were going to test your network with "fake ads" you would try to use the technology that you are claiming to have in place to your publishers and advertisers.

netaudioads

More Misinformation and lack of integrity by Larry Host and Charles Heflin

noreply@blogger.com (Paul Rushing) — Sun, 23 Mar 2008 10:56:00 +0000

Larry Host is trying to distribute false information about me in an attempt to discredit some sad truths about NetAudioAds. The problem with this whole deal is that they have money problems now as well as in the past and the product as it is being presented now is poor use of a decent product.

While I have never stated that Voice2Page has not refunded all of the prior affiliates Larry has given private email communications to others to publish on other blogs about the refund transaction I had with Voice2Page. He fails to bring up the fact that it did take them well over a month to refund all of the former affiliates. Sure I was one of the first ones refunded in an attempt to placate me for his poor behavior and denigrating tone. Which happens to be the reason why the company has been stifled in the past and will never prosper under his helm.

Some interesting thing you will find when you look in the San Diego Public and Albuquerque Records.

Larry Host Sued for Fraud by a Telecom Company

Larry Host being evicted

Larry Host being evicted again

You will have to do your own search in the Albuquerque, New Mexico Courts just type in Host L for the search parameters and you will find there where:

Larry Host Extradition Hearing in New Mexico

Larry Host being sued by another Telecom in New Mexico

Case Dismissed against Larry Host and His wifes company in New Mexico

Larry Host being evicted in New Mexico

Restraining Order Filed and divorce proceedings

Where his Wife Got in Trouble in New Mexico for Trafficking Controlled Substances

Now Breaking an Entering and Guilty Pleas for Methamphetaime

It is apparent why Mr Host doesn't mind going to court, he seems to be an expert at it..

Now Mr Heflin has embraced this company too. It does appear he has a propensity to not pay commissions either just like the company he is in bed with now and you will also see where he stole content and claimed it as his.

Charles Heflin Not Paying Commissions

Charles Heflin Stealing Content

Here is the original work that he stole

and using the Wayback machine you can see what he claimed as his on his

Blog at SEO 20/20

Which he removed after a DMCA Complaint was filed

DMCA Complaint Against Charles Heflin

And since Heflin is trying to push false negative information about me as well you can do a records search in Horry County South Carolina and see where he had a home foreclosed on and was sued by the local hospital.

Check it out at Horry County Public Records.

These are publicly available records. As another blogger likes to point out about information about me, that is patently false. She says my place of birth is 150 miles from Monroe, LA which could not be further from the truth. People will believe anything they want and I encourage you to do some due diligence into the past of the people inside of this company before believing a word that they say.....

netaudioads

Why NetAudioAds time has already come and gone

noreply@blogger.com (Paul Rushing) — Tue, 18 Mar 2008 16:30:00 +0000

I found this video on Yourtube.com and it shows the current paradigm in online marketing today and if you take the time to let the message really sink in you will understand why the time has already passed for auto played audio advertising if you are trying to attract real customers for your business.

Today's consumer does not want a one way sales pitch from companies they do business with. Customers want dialog and one of the surest ways to alienate a potential customer is to scream in their ear with an online audio ad they are not expecting.

I will be going into great detail in the near future at a blog I have partnered on dealing with Online Automotive Marketing.