How Targeted is This?

PayPerPlay and NetAudioAds is running "fake ads" in order to fill their network at this moment, but it does look like they are not taking the time to use it as a full test of their alleged capabilities.

In the past NetAudioAds has claimed sites are spidered for keyword relevance and they have the ability to geo targeted delivery of ads and I have yet to see a good example of this working.

I was recently sent a link to a site about dog training which was a typical spam site. All of the content was derived either from PLR articles or taken from article directories. There was no original content on the site. http://trainingdoggie.com/index.html

What was amazing is that I heard ads for a law firm in Oklahoma which was about as untargeted ad that I could of heard on a dog training site. I confirmed with the firm that they do not specialize in animal rights or dog training legal issues across the country.

The ad was not targeted to the content nor was it anywhere close to being geo targeted, I am in coastal Georgia. I would think that if you were going to test your network with "fake ads" you would try to use the technology that you are claiming to have in place to your publishers and advertisers.


netaudioads

More Misinformation and lack of integrity by Larry Host and Charles Heflin

Larry Host is trying to distribute false information about me in an attempt to discredit some sad truths about NetAudioAds. The problem with this whole deal is that they have money problems now as well as in the past and the product as it is being presented now is poor use of a decent product.

While I have never stated that Voice2Page has not refunded all of the prior affiliates Larry has given private email communications to others to publish on other blogs about the refund transaction I had with Voice2Page. He fails to bring up the fact that it did take them well over a month to refund all of the former affiliates. Sure I was one of the first ones refunded in an attempt to placate me for his poor behavior and denigrating tone. Which happens to be the reason why the company has been stifled in the past and will never prosper under his helm.


Some interesting thing you will find when you look in the San Diego Public and Albuquerque Records.

Larry Host Sued for Fraud by a Telecom Company

Larry Host being evicted

Larry Host being evicted again

You will have to do your own search in the Albuquerque, New Mexico Courts just type in Host L for the search parameters and you will find there where:



Larry Host Extradition Hearing in New Mexico

Larry Host being sued by another Telecom in New Mexico

Case Dismissed against Larry Host and His wifes company in New Mexico

Larry Host being evicted in New Mexico

Restraining Order Filed and divorce proceedings

Where his Wife Got in Trouble in New Mexico for Trafficking Controlled Substances

Now Breaking an Entering and Guilty Pleas for Methamphetaime




It is apparent why Mr Host doesn't mind going to court, he seems to be an expert at it..

Now Mr Heflin has embraced this company too. It does appear he has a propensity to not pay commissions either just like the company he is in bed with now and you will also see where he stole content and claimed it as his.

Charles Heflin Not Paying Commissions

Charles Heflin Stealing Content

Here is the original work that he stole

and using the Wayback machine you can see what he claimed as his on his

Blog at SEO 20/20

Which he removed after a DMCA Complaint was filed

DMCA Complaint Against Charles Heflin


And since Heflin is trying to push false negative information about me as well you can do a records search in Horry County South Carolina and see where he had a home foreclosed on and was sued by the local hospital.

Check it out at Horry County Public Records.

These are publicly available records. As another blogger likes to point out about information about me, that is patently false. She says my place of birth is 150 miles from Monroe, LA which could not be further from the truth. People will believe anything they want and I encourage you to do some due diligence into the past of the people inside of this company before believing a word that they say.....

netaudioads

Why NetAudioAds time has already come and gone

I found this video on Yourtube.com and it shows the current paradigm in online marketing today and if you take the time to let the message really sink in you will understand why the time has already passed for auto played audio advertising if you are trying to attract real customers for your business.

Today's consumer does not want a one way sales pitch from companies they do business with. Customers want dialog and one of the surest ways to alienate a potential customer is to scream in their ear with an online audio ad they are not expecting.


I will be going into great detail in the near future at a blog I have partnered on dealing with Online Automotive Marketing.

Contacted By Sam Deeb of NetAudioAds - Motive Explained

On Friday March 14th, 2008 Sam Deeb the CEO of NetAudioAds contacted me via telephone in an attempt to persuade me to take this site down. During this lively conversation it would appear to me that he really does not know what is really going on with his business.

While that statement may not be harsh he would not address some of the concerns that have been stated here and he continually tried to extract my motive for this blog from me. While I am almost positive that the call was monitored or even recorded on his end, I do not have a full transcript of the call and am only working on my memory here.

Apparently the truth coming out about this organization has caused them some problems in finding investors to help launch NetAudioAds. I have received confirmation from Sam and other investors in Voice2Page that new investors are staying away from this because of the bad publicity the advertising platform has received from many sources.

• Aaron Wall at SEO Book has stated that "NetAudioAds is Wasting Publicity on a Bad Idea" and even mentions the fact that this site out ranks NetAudioAds in the search engines for their name. (Without Giving a Link :( )

  You would think the fact that the founder of Pay Per Play being a self proclaimed SEO Guru that should be a non issue. Maybe the diatribe he spouts at his SEO blog is full of holes. He has even shut down his member site.
  

• Ian Fenando at his blog talks about the fact that "5 Seconds of Annoyance: PayPerPlay" and how bad of an advertising platform this really is and how it goes against conventional wisdom and points out some of the same holes in the recruitment pitch by PayPerPlay.
• Jeremy Schoemaker at the Shoemoney Blog talks about how the people promoting it are resorting to spam comments at blogs and forums to get their referral links out there in his post - "PayPerPlay Audio Ads - Innovative of Annoying"
  
• Duncan Riley at TechCrunch is encouraging all of their competition in the blogoshpere to sign up for this form of intrusive internet marketing in his post "PayPerPlay Media: I was wrong. TC Competitors should all sign up" and discusses the rather unprofessional email sent to him by Charles Heflin, the PayPerPlay organizer, defending the program.

It is just not me saying how bad of an idea that auto start audio advertising is. TheVoice2Page product and NetAudioAds does have valuable benefits, but not in its current state as being touted by PayPerPlay and the quality of the new affiliates promoting the product as a monetization source for publishers is laudable to say the least. I have to reject comments daily that are made with no other intention than trying to get their link on the Number 1 Site in the G for the Search Term NetAudioAds.

People have continually questioned my motives for this blog and now is the time for me to come clean with the real deal. The interactions that I have had with Larry Host the "CTO" of Voice2Page/NetAudioAds have been less than savory to say the least especially concerning the old affiliate program that was killed by Sam Deeb and Larry, without notifying the old affiliates. Even individuals I have been in contact with have stated that Larry Host has been the biggest hurdle on anything due to poor demeanor and antisocial behavior. This coupled with the fact that they, Voice2Page and NetAudioAds, have had problems handling money that was owed to other people.


The original launch materials used by PayPerPlay touted the user base built by the old affiliates in Voice2Page and made many false claims which even people inside of PayPerPlay are questioning now, while the original "core Partners" in voice2page were sidestepped in the launch, the original affiliates, consumers and users of the product for two and a half years.

To sum up my motive for this blog would be to motivate change inside of a company that has all the potential in the world and I really hold dear as one of the original affiliates and to enlighten others of the potential problems they may face with the current management structure in place and the lack of integrity in the marketing original materials used in the launch of PayPerPlay. The technology has a valuable applications but not as a advertising medium as being touted. The time for that would have been many years ago as it moves completely away from "Permission Based Marketing" and will pollute the web.

I have no financial interest in the company nor do I desire any at this point in it's current state. I don't want an apology for the way I was handled by Larry Host in the past because I know it would just be an attempt to placate and not genuine. Nor do I wish to be surfing the web and have my privacy intruded on more than it is by auto played audio advertising.

If that is not reason enough to justify this blog I suggest you not revisit it....

Pay Per Play Starting to Doubt NetAudioAds Too?!?

It appears with all of the delays coming from NetAudioAds to launch the ad plays for the publishers in the Pay Per Play network even the founder of PayPerPlay is starting to show doubt.

Charles Heflin stated in the PayPerPlay forum found at www.sellppp.com:

NAA is renting our network in exchange for commissions on audio plays. In theory we could (the PPP community ... not NAA) approach other opportunities should NAA not come through for us. We have a distribution of over 500,000,000 impressions per month. This is huge, we built this... not NAA. What NAA did was give us a way to earn through the network that we built... We're just waiting for them to deliver.

and:

I say this to help everyone understand that if NAA has further delays, or something goes awry, DOES NOT mean we should all disband. We have all done the work of adding code to our site(s) ... there is no more work for us to do in that regard so all we have to do is work as a team with NAA to fill OUR network with ads.

In other words, let's not let our success or failure ride on our own expectations of what the 15th is supposed to bring... It will bring what it brings but OUR success as a network is not dependent on NAA because we have the power to monetize OUR network in other ways should we desire.

This was in response to some of the publishers in the Pay Per Play network starting to wane because it appears that every self imposed deadline that Larry Host has given himself has been missed.

Only time will tell if they, NetAudioAds, are capable of delivering anything to anybody. If they loose the publishers they have now because of further delays how can they deliver advertising for it's customers if any volume really exist.

Being Honest with Core Partners - Is it in the Game Plan for Pay Per Play?

In the original marketing materials from Pay Per Play to attract new publishers and affiliates to make NetAudioAds viable they made some statements may haunt them long term, yet they will not acknowledge directed questions concerning their claims.

This is taken from their original Marketing Materials:

NetAudioAds™ (the patent holder) already has over 550,000 registered members that have been earning income this way for 2 ½ years.

This claim is a lie and yet they will not answer directed questions about it, however they use questions directed about this and the other claim of:

Over 550,000 websites have been serving up to 43 million PPP plays each and every month for years. NetAudioAds™ millions of audio ads each month are too easily consumed by our search engine partner’s 66,000 eager advertisers, so the ad platform of 550,000 websites needs expanding from millions of audio ad plays a month to BILLIONS!

as an opportunity for them to try to denigrate people at their forum to quell the truth from coming out. They use the common tactic of sock puppets (thanks Charles for reminding me of that term) and cattle calls to try to squash open debate and even resort to libelous comments and general attempted character assassinations.

You would think 2 1/2 years of success and an inventory of 43 Million ads to be delivered they should not be having the pains that they are having now.

They have claimed that 555,000 people have been receiving income from the 43 million ad plays being served by their system for the last 2 and one half years and I claim that is an inaccurate and false claim made in their recruitment pitch from day one and I still stand by that.

People have asked me to substantiate my claims in a caustic fashion:

Charles Heflin said:

The bottom line is that Paul has told me so many allegations without proof that I frankly don't believe a word that he says about anything. He pro ports to know things that an affiliate could not possibly know... again, without evidence.

and Jason Collins said:

If you have evidence to support ANY of your claim then I challenge you to either post it here or STFU! If Charles has libeled you then I suggest that you file suit. If NetAudio owes you money then I suggest that you file suit.

To answer Charles Heflin's comments about "allegations without proof" I counter to ask him to verify the claims that he made in the marketing materials and his reply has always been "This is information given to me by Larry Host".

If cash flow were good it would not of taken a month for them to refund the former affiliates for the fees they paid in and if those affiliates that helped build the 550,000 registered member base were being compensated for the last 2 and one half years for ad plays then there would be no need for Pay Per Play. Those affiliates would be referring others to Voice2Page and NetAudioAds and the built in marketing ability of half a million people would have more publishers and users than Pay Per Play could ever pull off.

I challenge Charles and NetAudioAds to prove those statements made in the marketing materials that anyone with average intelligence should be able to see through. As an original affiliate with the company, personal contacts with the original affiliate manager and other investors in the company I can state without a doubt these claims are complete hype and overly forward false statements.

And to answer Jason Collins. I gave Charles Heflin a pass for his previous libelous statements made at the Affiliate Tips Blog based on a gentleman's agreement, because he even admitted to me that he drew the wrong inferences from conversations with Larry Host and Sam Deeb but now he is trying to use false statements and crystal ball powers to denigrate me at his forum to keep from answering the tough questions


I wonder how he knows what I will say and the evidence brought forward in this post should give anyone with minimal intelligence to second guess anything coming from NetAudioAds or Pay Per Play.

Maybe it is time to file a suit, because he is taking every pop shot he can on his turf and is banning me from posting in his forum after he published comments designed to denigrate and diminish stature and I have never attempted to discredit his integrity just publish the facts as I see them.

Here is the definition of Libel from www.law.com:


libel
1) n. to publish in print (including pictures), writing or broadcast through radio, television or film, an untruth about another which will do harm to that person or his/her reputation, by tending to bring the target into ridicule, hatred, scorn or contempt of others.


Take that as food for thought and to Victoria I will address your concerns in a post soon.

How Soon People Forget - NetAudioAds is failing misrably and the PayPerPlay Crowd is starting to wane..

Lots of things have not happened since the February 1st Launch of Pay Per Play and it does look like this thing is flopping miserably.

In their original Marketing Statements they made some of the following claims:

• A search engine partner but the name could not be released until after February 1st. What has happened is that they have had some limited contacts with Yahoo and possibly they are not embracing this as the advertising medium of the future, for obvious reasons.
  
• Publishers would be paid for 100% of their traffic. This is not happening nor will it ever happen in my opinion. They cannot find enough advertisers at the CPM they are selling this advertising for to make it profitable even for them. They need to reduce the CPM to around $1 to even have a chance. Seeing how PayPerPlay started by encouraging SPAM Sites to deliver the ads with..

Now they have resorted to begging for new US publishers for the BPA audit. Charles Helfin stated in the Pay Per Play Forum:

NAA reopened because there is demand for more in the USA from "BPA pending" advertisers for more and they are willing to pay for it... plain and simple... should we give it to them or just "hold off"?

What they are starting to realize is that this type of hyped up program is only going to appeal to bottom feeder publishers that really are only into web publishing for the money. I do it for the money as well but I look to provide my site visitors with valued information first and monetization second as do all successful publishers. If you take care of your visitors the dollars will follow it is not the other way around.

This whole advertising concept goes completely against "best practices" in web publishing so they are attracting publishers that are less than. They will never get the dominate US footprint they claim to need because any serious publisher is staying away this so they do not annoy their visitors.

I can't wait to see the possibly mythical BPA Audit....